Reach people at the moment they decide where to keep their cash: T-bills, CDs, savings or money market accounts. Every placement is labeled Sponsored and sits beside the data, never inside it.
Who you reach
Readers come to YieldDocket to check this week's Treasury auction results, compare national CD and savings rates, and plan a ladder or a holiday fund. They are savers and do-it-yourself investors comparing real options with real money, and many read the Friday Docket email for the week's numbers.
Five sponsor formats
Each format recurs on a schedule, so you can book one week or a whole season.
Rate Board presenting sponsor
Present the weekly rate board on the home page and on Rates this week for a month. Your logo and one line sit above the board, labeled Sponsored.
- One presenting brand at a time
- Runs on the home page board and /rates-this-week/
- Booked by the month
The Friday Docket sponsor
One Sponsored slot in each Friday email: a logo, two sentences and a link, placed after the week's rates and auction results.
- One sponsor per issue
- Goes only to readers who signed up
- Booked by the issue or as a run of weeks
Auction Calendar sponsor
Present the Treasury auction calendar for a month, where readers plan which bill, note or bond auction to watch next.
- Logo and line at the top of the calendar
- Runs on /treasury-auctions/calendar/
- Booked by the month
CD Rate Table sponsor
Present the national CD and savings rate tables, published monthly from FDIC national rates, for a month.
- Logo and line above the rate tables
- Runs on /cd-rates/ and the CD term pages
- Booked by the month
This week on the Docket sponsor
Present the weekly auction recap: biggest mover, three numbers, box score and coming-up calendar, labeled Sponsored.
- Logo and line at the top of the weekly recap
- Runs on /this-week-on-the-docket/
- Booked by the week or as a run of weeks
What a sponsor slot looks like
Every sponsored placement carries the same Sponsored label, sits in its own box and links straight to the sponsor. Affiliate links elsewhere on the site are a separate thing and are disclosed on every page that has them; see how we get paid.
Your headline, in plain words
Two sentences about your product and why it fits a reader comparing rates this week. One link.
Our standards
- Data first. Sponsors never see, edit or influence rates, auction results or filings before or after they publish.
- Always labeled. Every sponsored placement says Sponsored, on the site and in the email.
- Kept apart. Sponsored slots sit in their own box, never inside a rate table, an auction row or our Pick of the week.
- Relevant brands. Banks, brokerages, savings and research tools, and personal-finance software that fit a reader parking cash.
- No clutter. No pop-ups, no auto-playing video, no third-party ad tracking or cookies.
- We can say no. If an offer is not right for our readers, we will tell you and pass.
When readers plan
| Months | What readers are working on |
|---|---|
| Jan to Apr | Tax season, I bond rate reset reading (May 1), new-year savings goals |
| May to Aug | I bond reset (May 1), summer cash parking, T-bill vs CD comparisons |
| Sep to Oct | Rate moves after Fed meetings, CD ladder rebuilds |
| Nov to Dec | I bond reset (Nov 1), holiday funds, year-end cash moves, next-year planning |
Start a conversation
Tell us your brand, the product, the dates you have in mind and which format interests you. We will reply with open dates and details. Email hello@yielddocket.com.
YieldDocket publishes data from the U.S. Treasury, the FDIC and SEC EDGAR. Educational data, not investment advice.